Posted By Andy Smith
When telling people what I do for a living over the five years I’ve worked at Peppermint, I’ve usually been greeted with responses like ‘Oooh, I bet it’s really glam, isn’t it’, ‘So, are you like celebrity agent?’ and, of course, ‘Ah, like Patsy and Eddie off Ab Fab?’. Unfortunately, all three responses are a […]
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Posted By Andy Smith
I sent a picture to my mum the other day over Facebook Messenger – it was of my plate, piled high with food at one of my favourite restaurants. Now, if you’d have told me a few years ago that she’d reply with a drooling emoji and a GIF of a chimpanzee rubbing its belly, […]
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Posted By Andy Smith
When it comes to awareness days, weeks or months, most marketers worth their weight in PowerPoints and strategy timelines will know what’s coming up and how to make the most of it. From National Conversation Week to Meatball Day (that’s today, if you’re wondering!), we’ve usually got it covered if it has the potential to […]
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Posted By Joanna Drake
As marketers, we like to talk about meaningful conversations. Making dialogue between a brand and its audience appropriate and useful is one of the key attributes of successful marketing; something which applies regardless of the platform you’re using to communicate. ‘Meaningful’ was the key takeaway from Mark Zuckerberg’s latest Facebook update announcement, in which he […]
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