CAN FACEBOOK’S ‘CELEBRITY ONLY’ APP GET FANS CLOSER TO THE ACTION?
Posted By Peppermint Soda
While celebrities are no strangers to VIP-only access, the launch of Mentions – Facebook’s new ‘celebrity-only’ app – represents a digital step beyond the velvet rope. Offering musicians, athletes, politicians and high-profile influencers with direct access to the activity of their fan base, the app is clearly an attempt by Facebook to increase celebrity engagement […]
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