Posted By Andy Smith
Recently, we were invited over to Manchester’s King Street Townhouse by TV & radio consultancy, Good Broadcast. Despite the impressive surroundings, we weren’t there just for the drinks! We also went to hear from Channel 5 News’ planning editor, George Bleakley, on how brands can maximise their chances of gaining coverage on TV. After hearing […]
Continue readingPosted By Peppermint Soda
Regardless of whether you’re an avid fan or you’ve never watched a single episode of Game of Thrones, you’ll agree that it’s a cultural phenomenon. This week, the Sky Atlantic series returned for its fifth season, with nearly 1.6 million people tuning in for the opening episode. In the run-up to the season five launch, […]
Continue readingPosted By Emma
Sometimes in PR it’s important to play the long game. This was a mantra shared by all at Peppermint this week when the team broke findings by Dr Michelle Harvie, a dietician funded by the Genesis Breast Cancer Prevention Appeal, which have been over two years in development. The research, published yesterday, suggested that women can cut […]
Continue readingPosted By Peppermint Soda
Yesterday, in my first glimpse of daytime TV since my student days, I caught a lively debate about the proposed guidelines for broadcast product placement. The focus of the discussion was the ‘P’ symbol that will appear before and after programmes to warn viewers that they contain product placement. The gist was that viewers don’t […]
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