Jobs Cast a Spell on Bolton College

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As a PR, seeing all those brainstorms, planners and words come to life is definitely one of the best parts of the job.

So, it was an absolute treat last week to open the doors to Bolton College’s Jobs and Skills Fair. With over 500 vacancies up for grabs, in and around the Greater Manchester area, it was no surprise to see queues forming round the block. Equally rewarding was the fact that visitor figures were up by a whopping 50 per cent on the inaugural event held earlier this year – helped in no small part by the attendance of Channel 4’s The Fairy Jobmother – AKA Hayley Taylor.

Safe to say, Hayley was an absolute pro – everything we imagined and more. Anything but shy, she offered her unique blend of no nonsense advice and empathy to the hoards of jobseekers on the day. And it really made a difference! Helped by lots of lovely hits on Granada Reports, The Daily Mirror and BBC Radio Manchester – to name but a few – vacancies were matched with eager jobseekers and visitor numbers smashed all records. So thank you Hayley! You really are a Fairy Jobmother!