The campaign we created achieved almost 120 pieces of positive coverage in local, regional, national, trade and broadcast media in the first six months alone. The coverage (excluding online) reached a circulation of 8.9 million people – a return on investment of £14 for every £1. We also delivered integrated communications for stand-out events, such as Bolton Jobs and Skills Fair, where we convinced Channel 4’s The Fairy Jobmother to sprinkle a bit of her magic on the day. As a result, over 2,000 people attended the Fair – an increase of 33% over the previous year.
The reports we got back from the College were outstanding.
Attendees at the flagship Bolton jobs and skills fair - an increase of 33%
Pieces of coverage over a 10-month period - an increase of 40%
An ROI increase of 23% over the previous 12 months
So, do you have a product, service or organisation that needs shouting about? Give us a call – we can help.