At the heart of Elbow Grease's success story lies a strategic partnership with Peppermint Soda, a collaboration that spans over 8 years. Elbow Grease, a standout brand under the 151 Products umbrella, sought our expertise to elevate its brand awareness among discerning consumers. Here's a glimpse into how we propelled Elbow Grease to new heights:
Our Approach
Crafting success through diverse tactics, Peppermint Soda’s consumer PR experts orchestrated a multifaceted campaign aimed at not just sustaining but amplifying Elbow Grease’s already impressive retail performance. Our approach was a dynamic blend of strategic product placement, impactful reviews, engaging competitions, and exhibition support. This strategy was designed to garner attention and create lasting impressions.
National Recognition
Through our efforts, Elbow Grease found its way into the limelight, gracing the pages of prestigious national publications. From the Daily Express and Ideal Home to The Sun, Pick Me Up!, Woman, Fabulous Mag, Closer, and The Telegraph, our campaign strategically positioned Elbow Grease where it truly belongs – in the hands and hearts of the consumer.
Measurable Impact
Numbers that tell the story.
The impact of our campaign extends beyond headlines. To date, Elbow Grease has achieved an impressive coverage view of 1.24 million, a testament to the resonance and reach of our PR initiatives.
At Peppermint Soda, we don’t just boost brand awareness; we ignite it, ensuring that our clients stand out in the competitive market landscape. Join us in crafting success stories that resonate, captivate, and endure. Elbow Grease is not just a brand; it’s a testament to the power of strategic collaboration and innovative PR. Partner with us to elevate your brand to new heights.
Results
1,240,000
Coverage views to date
8
Years of trusted collaboration
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So, do you have a product, service or organisation that needs shouting about? Give us a call – we can help.